Blockbuster - Expand Your Creative Business To Seven Figures And Beyond
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Table Of Contents
A note about the sponsor of this book, Lulu
Part 1 - Pre-Production
- The importance of Faith
- Get resourceful
- The power of resilience
- The Craftsman Flywheel
- Art is a language
- Impact - what we really want
- Stepping into your role as a leader
OUTCOMES
- Lifestyle design 101
- The 4 Freedoms
- What type of business are you building?
- Creating and seeking resonance
Part 2 - Production
VISIBILITY
- Become Oversubscribed
- Define your Right Fit Clients
- The Costco Method
- The Craftsman Content Framework
- One audience, one channel, one offer
- Short form content
- Long form content
- Lead magnets
- Books & ebooks
- Workshops
- Scorecards
- Your email engagement system
- Very Simple Newsletters
- ConvertKit for Creators
Part 3 - Post-Production
IMPLEMENT
- 4 Core Systems
- Content for Clients
- Your Product Ecosystem
- High Value, Done-For-You offer
- Done-With-You offer
- Do-It-Yourself offer
EXPAND YOUR IMPACT
- You Get What You Pitch For
- The 3-Minute Pitch
- How to think like an investor
- Tracking your efforts with a dashboard
- Expanding your niche
- Expansion through partnerships
- Expanding your mission, vision, and purpose
Summary